Wednesday, May 4, 2011

Vegetarianism as a Social Movement

"Eat food. Not too much. Mostly plants."
Michael Pollan

www.ivu.org
 While vegetarians have existed throughout history, usually for religious reasons or simply because of shortage, vegetarianism as a trend did not take hold until the 1960s. But is vegetarianism a social movement? Sociologist Donna Maruer takes a close look at this question in her book, Vegetarianism: Movement or Moment? In his review of that book (read here), Mat Thomas writes:

"Donna Maurer wants to place vegetarianism on the map of social movements. The fruit of her effort is Vegetarianism: Movement or Moment?, a sociological state-of-the-movement report that chronicles recent changes in society's perception of vegetarianism and examines movement responses. Using sociological research, survey results, vegetarian literature, and conversations with movement leaders and activists, Maurer attempts to present a study that 'is useful to the movement's leaders and participants.'"
In her book, Maruer concedes to the fact that the main goal of the vegetarian movement is not political in nature. However, one of its main objectives is to improve quality of life, for people and animals alike, as well as the environment they share. Maruer also points out that along the course of one's vegetarianism, the driving motivations may change. An individual may first convert to vegetarianism for health reasons, and later be just as driven by ethical concerns.

The Weekday Vegetarian movement (also known as "Flexitarianism") has sprung up fairly recently, and its aim is to be sympathetic to the vegetarian movement without having to completely up a more omnivorous menu. Graham Hill reveals in this short TED talk "Why I'm a Weekday Vegetarian".


For this week's recipes, check out The Weekday Vegetarian.

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